Inside Look at Lady Macbeth Essay - 906 Words

Lady Macbeth is a deep and complicated character. She has many inner demons that she never comes to terms with, which inevitably lead to her suicide. She is seen as an evil, conniving woman but she goes so much deeper than that. She has high hopes for herself and uses her husband and his love for her to obtain them. All of the things she wished eventually lead to tragedy though. When Lady Macbeth is first introduced she is reading a letter from her husband, Macbeth. He is telling her about his meeting with the three witches and their three prophecies. The one she is most concerned with is the prophecy that Macbeth will become king. She decides that they must kill King Duncan. She then asks for the strength to commit the murder. â€Å"Of†¦show more content†¦Lady Macbeth was supposed to commit the murder of Duncan but she realizes she cannot do it. She says, â€Å"Had he not resembled my father as he slept, I had done’t.† (Act 2 Scene 2 Lines 12-13) Here she sh ows her first sign of weakness. She also shows that she is not as malicious and cold as she is portrayed earlier in the play. Macbeth ends up committing the murder. He is very traumatized by what he is done. Lady Macbeth urges him to calm down. She knows that they must not think of what they have done or it will eventually drive them mad. During the time that Macbeth is extremely upset he realizes that he forgot to leave the dagger by the guards. Lady Macbeth takes the daggers and lays them beside the guards. She comes back and shows Macbeth her bloody hands and makes a comment about him being a coward. When Macduff discover the king’s death in the morning he tries to hide it from Lady Macbeth. He does not want to startle her with such terrible information. He ends up letting it slip though when he informs Banquo in front of her. She makes a suspicious comment. She says, â€Å"Woe, alas. What, in our house?† (Act 2 Scene 3 Lines 82-83), though this comment does not war rant suspicion from no one else. She then faints to keep her lady like form. Lady Macbeth keeps trying to keep Macbeth is check. She is now queen and she wants to keep it that way. She does not want his weaknesses to ruin things for her. She is worried hisShow MoreRelatedTheme Of Appearance And Reality In Macbeth919 Words   |  4 Pagesmasked by ones perception of appearance. In William Shakespeares Macbeth, Shakespeare shows how the looks and innocence of one is a camouflage behind wickedness like how Lady Macbeth uses her charm to look innocent, covering the fact that she is the mastermind behind all the evil plans. The idea of appearance vs reality is significant in this play as Lady Macbeth utilizes her innocent appeal to shroud her mischievousness as well as Macbeth uses his innocent identity to cover his motives and lastly, ShakespeareRead MorePhysical Appearance Versus True Personality Depicted in Shakespeares Macbeth871 Words   |  4 Pagesinaccurate view of what is on t he inside. Often times, the physical appearance that is bothersome at first glance fades away as one gets to know the person’s true personality. From then on one will realize how important it is to get to know someone before judging them instead of jumping to conclusions prior to actually knowing them. In Shakespeare’s tragedy, Macbeth, the theme of appearances arises multiple times in the judgments made by the witches, Macbeth and Lady Macbeth about physical appearanceRead MoreLady Macbeth: A Disturbed Character in William Shakespeare ´s Macbeth1467 Words   |  6 PagesThrough Lady Macbeths opening soliloquy in Act 1 Scene 5 she spontaneously gets portrayed as a disturbed character due to her treacherous and murderous planning she establishes after receiving the letter from Macbeth. This is noticeable when she says â€Å"the raven himself is hoarse that croaks the fatal entrances of Duncan under my battements† this signify that Lady Macbeth is steadfast to kill Duncan as she is aware that there is no other appropriate place to end Duncan then her own castle as no oneRead MoreMacbeth: Appearance vs Reality977 Words   |  4 PagesMacbeth: Appearance vs Reality Brooke Soper The way people act on the outside and who they really are on the inside may be two totally different things. Some may change because they feel they don t fit in. Others pretend to be something they truly aren t. No matter which way you look at it, if you try to act like someone your not, the truth will always appear in the end. That is exactly what happened in William Shakespeare s play, MacBeth. Banquo, MacBeth, and Lady MacBeth each projectRead MoreDeception in Macbeth762 Words   |  4 PagesThroughout Macbeth things are not always as they seem. Deception is always present with Macbeth, Lady Macbeth and the three witches. The three weird sisters set up the theme of deception with their opening lines â€Å"fair is foul, and foul is fair†. They told Macbeth that he d be safe from all men born of women. They said that he needed to fear only the man that wasn t born of a woman. They also told him that he needed to beware of Macduff. But they didn t link the two predictions. So Macbeth had a falseRead MoreLady Macbeth Analysis721 Words   |  3 PagesIn the play Macbeth, Lady Macbeth persuades her husband into performing certain actions against his better judgement which ultimately causes Macbeth’s downfall. Without Lady Macbeth’s persuasion and planning, the murder would have never taken place. She is the backbone of the whole play and is Macbeth’s evil partner. Lady Macbeth becomes Macbeth’s partner in crime and gives evil advice to her husband. Lady Macbeth forces her husband with determination to make wrong conclusions. William ShakespeareRead MoreThe Character Of A n Individual s Ambition On Self And Others1600 Words   |  7 Pagesambition can start with malice, it can end in anguish and despair. In the play, Macbeth, by William Shakespeare, the main protagonist, Macbeth, and his wife, Lady Macbeth, demonstrate an ambition that has an exacerbating impact on them that slowly leads to the self-destruction and obliteration of people around. After Lady Macbeth clouded Macbeth’s mind, Macbeth killed a benevolent king Duncan. But even with crown and power, Macbeth spend his life in fear and anxiety, until the weight of the ambition wasRead MorePower Corrupts, and Absolute Power Corrupts Absolutely1109 Words   |  5 Pagescontrol, can cause people to act in incomprehensible ways. Throughout the play Macbeth, written by playwright Shakespeare, the desire for absolute power is the main driving force for the two main characters, Macbeth and Lady Macbeth. They are consumed with a great craving for ultimate rule, and are willing to achieve it b y whatever means necessary. Power had corrupted the thoughts, actions and behaviors of Macbeth and Lady Macbeth, and as a result of their greed, selfishness and strong desire for supremacyRead MoreThe Role of Fate in Macbeth1245 Words   |  5 PagesShakespeare’s Macbeth, The fate becomes confirmed through Lady Macbeth wanting more power, Macbeth’s inner conflict, and the three witches tricking Macbeth and leading him to his demise. The witches give Macbeth prophecies that come true; but do not always work out right. The witches are talking about the confusion they will make â€Å"Fair is foul, and foul is fair. / Hover through the fog and filthy air† (I.i.10-11) The witches plan on what to do with Macbeth. â€Å"There to meet with Macbeth† (I.i.7), theyRead More Lady Macbeths Strategy in William Shakespeares Play Macbeth1612 Words   |  7 PagesLady Macbeths Strategy in William Shakespeares Play Macbeth In the seventh scene of act one Macbeth has left the banquet, and expresses his doubts about murdering Duncan in a monologue. Lady Macbeth comes in, and argues with Macbeth, until she manages to convince him, that he has to murder Duncan. To do that Lady Macbeth uses mainly two arguments. Letting I dare not? wait upon ?I would? like the poor cat i? the adage? (lines 43-44). Lady Macbeth tells Macbeth here that he shouldn

Native Americans During The Colonial Era - 1477 Words

Imagine a person bought something that the person valued. The person was the owner of the product and took good care of it.Then, all of a sudden, a stranger comes and takes that product and declares it â€Å"discovered†. Now since the stranger â€Å"discovered† it, the product now has to be shared among them. This is similar to what happened to Native Americans in North America. Native Americans owned and lived in North America for several thousand years. Then, all of a sudden, European explorers came to North America and claimed the land â€Å"discovered†. Europeans started moving into the land and later, started sharing the land. Encounters between Europeans and Native Americans in the colonial era led to the exchange of diseases with Native Americans,†¦show more content†¦Ã¢â‚¬Å"The new world had an extraordinary richness of languages†(Native peoples prior to European arrival).In the fifteenth century, people in Europe began to explore west to s eek new lands and resources because of economic problems.The Europeans came to America to look for gold and silver, but the trip would be difficult and dangerous because there were no maps and not much knowledge on how to get there.Prince Henrey took the challenge to make it possible for others to sail to the Americas without any knowledge on how to get there.He created a place where people who were interested could share their knowledge about geography.People learned about maps and navigation.Then, Henrys sailors finally decided to lead others to go west where eventually Jamestown would be created.In 1606, King James told the three royal charters to create a comfortable colony on the east coast.The English worried about being attacked from the Spanish so they chose almost an island where they parked their ships by tying them to the trees available.To honor the king, they named the place Jamestown(Culters at Jamestown). 20 African Americans went with the Europeans who landed at Ja mestown,Virginia,in1619.Those people were indentured servants according to the contract which said that they were free to enjoy the privileges. â€Å"It is estimated that fifteen percent of those who were shipped to

Case study Engineering Products Free Essays

string(312) " of this method should merely be as a last resort and has to be handled decently in order to non hold a dysfunctional administration that is non runing decently as this will take to a hapless working environment, lower productiveness, and hapless fiscal and operating public presentation for the administration\." CRITICAL EXAMINATION OF THE IMPACT OF POWERANDCONTROL OPERATING AT ENGINEERING PRODUCTS FROM THE PERSPECTIVE OF THE MANAGERSANDEmployee A.Introduction This paper presents a critical scrutiny of the impact of power and control that exists at Engineering Products. The appraisal is viewed from two positions: from the directors and from the employees. We will write a custom essay sample on Case study: Engineering Products or any similar topic only for you Order Now The paper is structured with a context of the treatment, the critical scrutiny from the positions of the directors and so the employees, and so the decisions from the critical appraisal. B.Context The instance survey focuses on the Engineering Products’ division focused on edifice automotive constituents. This division is presented in the instance as the largest of the firm’s concern countries, whose employees form c.60 % of the work force of the company. In the actions taken by the division’s workss and the enterprises being pursued within the division, an apprehension of the power and control of the directors and the employees is presented. C.Impact OF POWERANDCONTROL – MANAGERS’ PERSPECTIVE A driver of the integrating enterprises of Engineering Products for its automotive constituents division was from the demands of the clients for standard constituents across assorted markets. From the managers’ position, there are a figure of avenues that present itself for the directors to act upon the behavior of the employees and drive the actions of the workss of the automotive constituents division. These cardinal avenues are the undermentioned: Through top-down ‘think tanks’– These are the ‘manufacturing councils’ and the International College of Engineering which are designed to be ways for the division to larn new methods from other people in other workss and implement these new methods to better the public presentation of their workss and the productiveness of the division overall. The usage of think armored combat vehicles in administrations has been found to be an effectual manner to develop organizational acquisition and, if decently implemented and complemented with employee preparation, can take to considerable alteration in the productiveness and effectivity of administrations. [ 1 ] Engineering Products is therefore on the right path in footings of using believe tank type of enterprises to drive organizational acquisition and implement the enterprises that could hold important alterations to the administration and lead to the improved public presentation of the automotive division of the house. The power and control that the directors are able to deduce from the think armored combat vehicle construct relies on the corporate thought of a successful group of directors in set uping alteration in the administration to prosecute the integrating that is required in the sector to run into customers’ demands. Internal advisers– Engineering Products has besides conceptualised an inaugural wherein directors with specific experience or cognition of new practises are assigned as nomadic directors who ‘roam’ from one works to another works to implement the new practises that could alter the actions and behaviors of employees, and lead to increased productiveness and efficiency for the employees and the workss. Internal advisers have found success in many administrations and have had positive impact through their actions peculiarly if they are directors who are able to â€Å"deal with anyone necessary to acquire the occupation done, change organizational construction, invite others to fall in in determination devising, portion information, and, seek to get the hang most of the managerial disciplines.† [ 2 ] For Engineering Products, the success of the internal advisers lies in their ability to leverage the credibleness that they bring after holding developed the new p ractises that they are efficaciously implementing ( or â€Å"preaching† ) in the workss across the divisions. As the internal advisers see success in their enterprises, their credibleness will spread out and they will be able to exercise more power and control over the employees, and over the alterations that they implement in the workss. Best practise meetings– In add-on to the ‘top-down think tanks’ and the internal advisers, Engineering Products besides have directors portion on a regular basis with other directors the best practises that have been implemented in their ain workss to profit other workss, and guarantee that the overall productiveness of the automotive constituents division of Engineering Products is improved. The best practise meetings that Engineering Products has designed could be a productive enterprise. As the work force of Engineering Products is mostly international, the usage of best practise meetings and the sharing of the success and acquisitions from other parts of the concern have been identified to be an effectual manner of conveying the best out of the administration and implementing the acquisitions across the house. [ 3 ] From the managers’ position, the usage of best practise meetings among the directors to portion acquisitions is another manner of using the ir power and control over employees by adding another influencing method through the usage of the best practise sharing consequences from other parts of the concern. The effectivity of the attack is dependent on the value of the best practise acquisition that is brought to the tabular array by the directors and is presented to the work force for execution in the workss. Menace of work force decrease– Directors besides exercised power and control of the employees through the menace of work force decrease. For illustration, the recent probe of the Spanish works and the execution of its practises were expected to take to a reduced work force for the division. Thus, with this menace hanging over the caputs of the employees, the directors were able to exert power and control, and have the employees act as needed or implement the actions required by the directors. In contrast to the other power and control facets of the directors, this is a different attack as it utilises the usage of fright among the employees for the directors to demo their power and control. This is a peculiarly negative procedure and experience for the work force, and the inappropriate usage of the method can take to dissatisfied employees that become full of misgiving of the direction in a house. [ 4 ] Thus, the usage of this method should merely be as a last resort and has to be handled decently in order to non hold a dysfunctional administration that is non runing decently as this will take to a hapless working environment, lower productiveness, and hapless fiscal and operating public presentation for the administration. You read "Case study: Engineering Products" in category "Essay examples" For the most portion, the power and control exercised by the directors in the automotive division of Engineering Products relies on accomplishments and cognition, and the execution of best practises across the company. These directors efficaciously rely on the success of their practises, and use their experience as a beginning of credibleness in the actions they take, and as the footing of their direction of the employees. This is positive and can be really effectual. Among the directors, Engineering Merchandises has instituted an internal competition mechanism designed to guarantee that the directors of the workss have an inducement to move in support of the aims of the house in implementing the best practises that the division’s workss have entree to, and which the directors are able to larn from the assorted avenues that have been put in topographic point by Engineering Merchandises. The directors do hold another method in which to exert power and control of employees which is contrary to the rules that the other actions present. This is the usage of the menace of redundancy of the employees. While this could be an effectual method for certain state of affairss, it is best if this attack is minimised as the unfavorable effects of the usage of this attack can be considerable for the administration. D.Impact OF POWERANDCONTROL – EMPLOYEES’ PERSPECTIVE While it would look that power and control were easy in the custodies of the directors of Engineering Products, the employees had a figure of ways in which to act upon the determinations that were being made, an the actions of the directors that would impact the employees. The cardinal ways in which the employees showed power and control were: Employee representation– While non existing in all workss, most workss had established employee representation through the brotherhoods which existed in the workss. Through the brotherhoods, direction in Engineering Merchandises were ‘forced’ to listen to the employees and work with the employees on assorted issues that were raised by the employees. There have been a batch of reappraisals of the corporate criterions and behavior that administrations prosecute, and the usage of employee representation has been an effectual manner for employees to guarantee that there is just intervention of the employees and besides an constitution of proper on the job criterions and conditions for the work force. [ 5 ] Thus, one can reason that employee representation is one of the most effectual ways to guarantee that employees besides have power and control on their state of affairs in administrations. For Engineering Merchandises, this is the instance for some of the workss whe rein employee representation exists. For the other markets where this is non the state of affairs, so there would look to be less power and control for those employees when compared to their opposite numbers, and surely, when compared to the power and control that the directors have presently in their disposal to pull off the employees. Adoption of the new and best practises from other workss– Employees besides had power and control in how the enterprises that were introduced as best practises were decently implemented in the workss. This is so because the employees finally would be the 1s that implement the new practises or the best practises that have been introduced in the workss. Therefore, employees were able to act upon the result through their direct engagement in the execution of the best practises in the workss. The extent of the usage of employees of the acceptance of best practises as a manner to exert power and control is mostly dependent on the relationship and interaction between directors and employees. For administrations which have developed and strong and positive relationships between directors and employees, the acceptance of the best practises from other workss is non questioned by employees, and is embraced easy peculiarly if these are linked to employee authorization, and preparation an d development of the employees. [ 6 ] From the employees’ position, there seems to be much less chances to demo their power and control over the directors in the house. Tocopherol.Decision The demand of the clients in footings of the quality and criterions of the constituent parts drove the automotive constituents division of Engineering Products into implementing enterprises designed to better the standardization across the division including the interaction of the directors and employees. As shown, there are a figure of attacks that from the managers’ perspective the house can utilize as power and control in set uping alterations to the administration which include the usage of top down think armored combat vehicles, internal advisers, best practise meetings, and the menace of redundancy. From the employees’ position, there is less range to demo their power and control ( and for some of the employees, even less so ) as they merely have mostly the employee representation and the acceptance of the best practises in the workss as the tools to act upon power and control. Fortunately, the cardinal attacks taken by the division’s directors seem to be positive attacks that rely on the usage of experience and capablenesss to act upon employees and non the usage of fright such as redundancy. Therefore, there surely seems to be big range for the directors and the employees to work together closely in bettering the public presentation of the division and prosecute the integrating that is envisioned by the house to run into the demands of the clients. Mentions Birdi, K.et Al( 2008 ) , ‘The impact of human resource and operational direction practises on company productiveness: A longitudinal survey, ’Forces Psychology, 61 ( 3 ) , [ online ] , accessed on 4 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Bryant, S. E. , A ; Terborg, J. R. ( 2008 ) , ‘Impact of Peer Mentor Training on Creating and Sharing Organizational Knowledge, ’Journal of Managerial Issues, 20 ( 1 ) , [ online ] , accessed on 4 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Dumaine, B. ( 1993 ) , ‘The New Non-Managers, ’Luck, February 22: 81 Gandolfi, F. ( 2008 ) , ‘Reflecting on Retrenchment: What Have Directors Learned? , ’SAMAdvanced Management Journal, 73 ( 2 ) , [ online ] , accessed on 4 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Kundu, S. C. , A ; Vora, J. A. ( 2004 ) , ‘Creating a Talented Workforce for Delivering Service Quality, ’Human Resource Planning, 27 ( 2 ) , [ online ] , accessed on 4 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Locke, R. , Kochan, T. , Romis, M. , A ; Qin, F. ( 2007 ) , ‘Beyond corporate codifications of behavior: Work organisation and labour criterions at Nike ‘s providers, ’International Labour Review, 146 ( 1/2 ) , [ online ] , accessed on 5 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Macky, K. A. ( 2004 ) , ‘Organisational Downsizing and Redundancies: The New Zealand Workers ‘ Experience, ’New Zealand Journal of Industrial Relations, 29 ( 1 ) , [ online ] , accessed on 5 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Roberts, K. , Kossek, E. E. , A ; Ozeki, C. ( 1998 ) , ‘Managing the planetary work force: Challenges and schemes, ’Academy of Management Executive, 12 ( 4 ) , [ online ] , accessed on 4 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com Singh, S. K. ( 2007 ) , ‘Role of Emotional Intelligence in Organisational Learning: An Empirical Study, ’Singapore Management Review, 29 ( 2 ) , [ online ] , accessed on 3 January 2009 from Global Factiva Database, hypertext transfer protocol: //www.factiva.com 1 How to cite Case study: Engineering Products, Free Case study samples

Creating Environmentally Sustainable Food -Myassignmenthelp.Com

Question: Discuss About The Creating Environmentally Sustainable Food? Answer: Introduction: In the current era, every organisation is attempting to explore innovative technology in the market. After accomplishing the objectives of the organisation, it is crucial to maintain the sustainable position through implementation of the powerful monitoring system (Amran, Lee and Devi 2014). In this report, the intention is to analyse the current state of sustainability reporting of Nestle, which includes social dimension, economic dimension and environmental dimension. Nestle is one of the biggest health, nutrition and wellness organisations, which offers superior quality products and services to its customers. It is headquartered in Switzerland having global employee base of more than 200,000 (Nestle.com 2018). Moreover, the report aims to illustrate the implications for different stakeholders in relation to financial decision-making. Current state of sustainability reporting of Nestle: In this specific dimension, the social culture is a significant factor for an organisation to develop. Nestle has formed its business globally and it has become familiar with the facts of the product closely associated with the social and eating habits of the customers. According to Anderson and Abensour (2017), the organisation has concentrated on the growing strategy and it has respected diverse traditions and cultures. In addition, the organisation has integrated into the tradition and cultures, in which it is present along with strengthening the cultural and social diversity and it considers the religion, nationality, race and gender. It believes that the activity of the organisation would result in providing long-term benefits to the community. Thus, Nestle is thinking from the global perspective with the help of commitment and local action. The organisation has shown its commitment to various cultures and its values. These are primarily from the roots of origin and developing a cross the world, in which it has been established. Economic dimension: In the words of Aswani and Swami (2017), agriculture plays a crucial role in most of the global nations. It is the primarily role related to economic growth and prospect development of vast majority with the developing nations. About 70% of the people are residing in the rural areas and they depend completely on farming for their livelihood (Buhr, Gray and Milne 2014). In this respect, Nestle has offered considerable job opportunities to the individuals to involve in agricultural jobs and it provides consulting advice to the farmers for developing the cultivation effectively. The economic dimension of sustainability relies on the indirect and direct economic effects, which the organisation operates in relation to the surrounding community and the shareholders. In addition, it has contributed its operations with the help of local tax base and thus, support is provided to the government in terms of revenue (Ceulemans, Molderez and Van Liedekerke 2015). This is because tax holds the base and it has considerable influence on the formation and distribution of wealth of the organisation. Nestle has valuable license to operate in almost all of the global nations, which has resulted in creation of trust among the customers in believing in its product quality. Environmental dimension: According to Bebbington, Unerman and O'Dwyer (2014), the environmental dimension acts as the key to sustainable development and hence, it could be termed as the social responsibility pillar. Generally, the environmental effects denote the negative results such as climate change and soil erosion. Sometimes it takes into account over-utilisation of non-renewable energy and natural resources along with deforestation (Edgley, Jones and Atkins 2015). Thus, negative effect on the organisation would be created. The calculation of environmental effect could be made by ascertaining the output and input table along with ecological footprints. Nestle has encountered various issues in the environment in relation to deforestation and climate change. In order to overcome these issues, it has applied feasible strategies along with maintaining competitive position in the food industry. It has shown its commitment to the environmental challenges and responsibilities have been changed from conventiona l mode of operation to environment-oriented. Nestle has executed the system of environmental management, which is an effective method for improving the overall environmental performance. Particular areas to sustain for Nestle: As commented by Ioannou and Serafeim (2017), one of the focus areas is the social aspect, which would help an organisation to sustain amongst the rivals. Most of the organisations are concentrated to address the social responsibility by taking into account the social effect of the organisation. This takes into consideration the organisation with the individuals associated with the supply chain. It denotes the management and the stakeholders for formulating the action plan in order to contribute well-being and the societal interest. Nestle has succeeded to maintain huge customers from the global nations by providing superior quality products along with providing adequate importance for the shareholders. In addition, it has managed to maintain effective relationship with its global customers by providing superior quality services with durability and safe services. The fair source of advertising and trading has helped in increasing the business standard of Nestle in the history of the food industry. In addition, it has concentrated on the staff responsibility and it has provided effective benefits to the deserving staffs. The social responsibility of a staff is more in contrast to the former employee contract. Thus, the staffs are the main strength of the organisation, which is the main reason they are considered as the assets of the business. In this aspect, Nestle has provided identical opportunities to all its staffs regardless of age, gender and religion. Moreover, the organisation has concentrated on increasing the health prosperity and stability of the customers where it operates its business segments. Despite the stringent competition for Nestle, it has assured the leading position in the global market by focusing on the major areas and expressing its powerful strategy. Implications for various stakeholders in relation to financial decision-making: As laid out by Jones, Comfort and Hillier (2016), it is significant for an organisation to display sound progress in the economic level. This is because it would enable in exploring the inner capabilities by expanding its business operations in the global nations. The investment is considered to have an effective source for the economic development of the nation. Hence, developing long-term value with the consumers and shareholders is the primary strength of surviving among the rivals in the market (Junior, Best and Cotter 2014). Thus, the accounts need to be managed with the income statement. This would help Nestle in taking a step forward in improving its business profits. Moreover, the exchange rates have direct effect on the largest food company, which is Nestle. Since Nestle is involved in making various food products, it has immense scope in various global nations and this would be reflected in the export of products. There is increase in trading of these products among the customers because of the services and quality. In addition, Nestle has experienced considerable increase in sales margin, which is beyond the market growth rate. In addition, constant growth is necessary without any impact on trade. Thus, it has concentrated on the major areas in developing its business to a greater level. The organisation has concentrated continuously in meeting the customer demand along with increasing the quality of products for increasing the value of money (Miah et al. 2015). With the help of technological developments and apprentice programs for the staffs, Nestle has managed to create long-term sustainable development for maintaining its healthy financial position in the global economy. Finally, it has sponsored the cultural events and local sports for the community, which has helped in increasing its popularity in the global community. Hence, it has took care of all the associated stakeholders, which has helped in undertaking financial decisions for increasing its overall productivity and profitability. Conclusion: Based on the above discussion, it could be evaluated that the significant factor and the main strategy in maintaining the organisational stability is sustainability. This is because the development of the sustainable strategy would enable in staying alive in the competition along with allowing for moving further to develop its business operations. By gaining an insight of the marketing condition of the economy, Nestle has implemented its sustainability measures providing insight into the measurement of its business operations. Nestle has encountered various issues in the environment in relation to deforestation and climate change. In order to overcome these issues, it has applied feasible strategies along with maintaining competitive position in the food industry. It has shown its commitment to the environmental challenges and responsibilities have been changed from conventional mode of operation to environment-oriented. The fair source of advertising and trading has helped in increasing the business standard of Nestle in the history of the food industry. In addition, it has concentrated on the staff responsibility and it has provided effective benefits to the deserving staffs. The social responsibility of a staff is more in contrast to the former employee contract. Moreover, the organisation has concentrated on increasing the health prosperity and stability of the customers where it operates its business segments. Despite the stringent competition for Nestle, it has assured the leading position in the global market by focusing on the major areas and expressing its powerful strategy. References: Amran, A., Lee, S.P. and Devi, S.S., 2014. The influence of governance structure and strategic corporate social responsibility toward sustainability reporting quality.Business Strategy and the Environment,23(4), pp.217-235. Anderson, J. and Abensour, J., 2017. Measuring Your Companys Impact: How to Make the Most of Sustainability Reporting Frameworks. InManaging for Social Impact(pp. 255-271). Springer International Publishing. Aswani, K. and Swami, S., 2017. Analysis of Sustainability Reporting of Indian Companies. Bebbington, J., Unerman, J. and O'Dwyer, B. eds., 2014.Sustainability accounting and accountability. Routledge. Buhr, N., Gray, R. and Milne, M.J., 2014. Histories, rationales, voluntary standards and future prospects for sustainability reporting.J. Bebbington, J. Unerman and B. ODwyer, eds, pp.51-71. Ceulemans, K., Molderez, I. and Van Liedekerke, L., 2015. Sustainability reporting in higher education: A comprehensive review of the recent literature and paths for further research.Journal of Cleaner Production,106, pp.127-143. Edgley, C., Jones, M.J. and Atkins, J., 2015. The adoption of the materiality concept in social and environmental reporting assurance: A field study approach.The British Accounting Review,47(1), pp.1-18. Ioannou, I. and Serafeim, G., 2017. The consequences of mandatory corporate sustainability reporting. Jones, P., Comfort, D. and Hillier, D., 2016. Materiality in corporate sustainability reporting within UK retailing.Journal of Public Affairs,16(1), pp.81-90. Junior, R.M., Best, P.J. and Cotter, J., 2014. Sustainability reporting and assurance: A historical analysis on a world-wide phenomenon.Journal of Business Ethics,120(1), pp.1-11. Miah, J.H., Griffiths, A., McNeill, R., Poonaji, I., Martin, R., Morse, S., Yang, A. and Sadhukhan, J., 2015. Creating an environmentally sustainable food factory: a case study of the Lighthouse project at Nestl.Procedia CIRP,26, pp.229-234. Nestle.com. 2018. [online] Available at: https://www.nestle.com/investors/publications/2017 [Accessed 17 Jan. 2018].